Educated in oral, written and persuasive Communications at the University of North Texas; Moved to L.A. and worked in film and television production as a P.A. and an A.D.; Found my passion for marketing on the Spiderman campaign; 9-11 happened - things changed. Moved to San Francisco, followed my instincts, and integrated knowledge of media and marketing into G Fox Productions; Directed a music video, produced a fashion show and learned how to drive traffic online; Got a “real” job, learned SEO, ROI and developed strategy for top-tier sports content; Embraced change: joined social networks, bookmarked my favorites, started a micro-blog, and developed into a Social Media Maven.